Is The High Street Really Dying: Along With Please and Thank You?
I wouldn’t particularly describe myself as a shopaholic but I definitely used to enjoy the high street retail experience. Browsing, taking my time to make my selection, enjoying the interaction with retail staff and generally appreciating the overall experience. However, it’s just not what it used to be.
Could a Lack of Systems Be Slowing Your Growth? - Guest Post by Nina Gordon
What springs to mind when you hear about systems and processes? Snoresville? Ok, I get it, “systems” might not be the sexiest word in the business space but I think we need to talk about this sneaky little culprit that may be sabotaging your business growth: the lack of systems. Yep, it might sound boring, but trust me, it's a game-changer.
What is the Know/Like/Trust Factor and Why Does it Matter?
The Know/Like/Trust factor or principle is a marketing concept based on the belief that people do business with those whom they know, like and trust. If you find marketing your business difficult or overwhelming, this principle can help focus your efforts. By infusing ‘know’, ‘like’ and ‘trust’ into your content, you’ll be laying the groundwork for growth and success.
Do you ever feel like you shrink yourself? You might do this literally, shifting yourself to the edge of a shared seat on the bus so a fellow passenger can spread their legs as wide as they like. Or you might do it figuratively. For example, by allowing a co-worker’s interruption to go unchallenged.